Twenty years ago, while I was growing up in a small town in India, there used to be only one TV channel and a handful of news papers. Every day families waited for the news broadcasts at specific times on radio and television and the morning news paper. Now, there is a huge proliferation of news sources - dozens of TV channels, thousands of digital news sources and of course social media. One would naturally be bound to think that this would result in the general public getting more accurate news and diverse opinions, since there are countless ways to get news.
But looking around, I see that this is not happening. In fact, the opposite is happening. People are becoming more and more extreme in their views. In any controversy, there are people who are only aware of one side of the story. In many cases, they believe that any view that is opposed to theirs is not true. This intrigued me until I realized after scrutinizing my own news feeds and social media the bitter truth - We are all living in a digital news bubble. Here I am trying to take a hard look at some of the common myths and misconceptions about news media in the digital age.
MYTH 1 : I choose what I read - Which means I'm well informed :
Almost all digital news feeds have intelligence built in which curates news articles to be of topics which it thinks you are interested. The end result is that unless it is breaking news of extreme importance, you would mostly see things which you are most interested in reading, which in my case turned out to be technology news and entertainment industry news, when my husband's laptop showed current affairs and sports. This is the boon and curse of curated news feeds. You should be aware that there is digital technology that chooses/ edits what becomes your top news. The good news is that if you read news once in a while by logging out of your social media and email accounts, you can still get a more general news source.
MYTH 2 :I get all my news from friends in social media - I get the most updated and relevant information.
Nothing could be farther from truth . A typical person "friends" like minded people in social media. They "like" or "plus 1" news articles shared by their friends, have discussions, form groups and share. Social media platforms store this information and display or prioritize news articles that share the same view as you. This results in a broken feedback loop where a person hears the same opinions again and again which cements his/ her own convictions. The subject person is now more confident in his/her views because he/she has 50 more people who believe the same things as them. And they does not realize that the views of thousand other people who have different views on the subject that are hidden from them. Gradually their world view on the subject becomes polarized to the level that they think anything different from their opinion is falsehood or fake. We should realize that posts in social media are only a substitute for a friendly discussion between friends or family largely having similar views. This should not be confused as "what the world thinks".
MYTH 3: A person in my friend list is sharing articles that I do not agree with at all . It is time to unfriend or unfollow.
This is the most dangerous consequence of choice. As we unfollow and prune our friend lists, we ultimately end up losing the diversity of views that we could be exposed to. Think of the social media as your neighborhood tea/coffee shop where the whole neighborhood is welcome and share their opinions on a wide range of topics over cup of tea or coffee.Good debates happen when different perspectives are shared and people listen to them with an open mind. Arguments are made, which help in fostering diverse thought, even if they don't always win. If you unfollow people or news that you do not agree with now, you fore go your choice to see them at a later time to like or agree.
MYTH 4:There's lot of fake news around. Things that I haven't seen yet anywhere, must be fake or from bad sources.
Fake news is real and unfortunately we are all vulnerable to it. In the digital world that we live in, people are creating news websites and with zero integrity, they are publishing blatant untruths. Also to be careful for is the subtle camouflage of opinions as news items. People share them widely thinking that some one's personal opinion, which should be marked clearly as such by news sources, are authentic facts on the subject. People and institutions of influence try to muddy the waters further by paying people to publish articles in their favor, create social media support by generating fake accounts, and in the process succeed to an extent in garnering support of many more people, who become pawns in this giant mind game. News that you haven't seen shared in your circles need not be fake. What you have been shared with need not be true. Though Facebook and other social media platforms are actively trying to curb this menace, it is still a huge problem and only awareness can help people become more discerning in what they share as facts and perceive as the truth.
MYTH 5: TV and traditional media is all fake, biased, and bought :
This is an idea that is being fed to the public by the same people who are trying to use digital media as a platform to manipulate the public. Even though there might be a grain of truth in this as media houses tend to broadly support certain political interests, there is still value in listening to them as they are not personalized- at least not yet. So we are likely to see a larger variety of news from these sources and though the emphasis and style of presentation may be different and the bias of opinion may be different, because of more stringent journalistic integrity, the core facts presented are usually not false.
So, before you decide that this rambling is too much for you and click the unfollow button, think for moment, get out of your digital news bubble, follow people with diverse views, read articles from different news sources. Watch multiple news channels. Check for veracity before you share. Once in a while, log off from all your accounts and see digital news that is not personalized. I promise you it will be a refreshing change.